Tapscan will display estimates that are <30 in-tab for ethnic standard demos along with the minimum in-tab exception footnote.Choose the target audience to receive your advertising message.
Tapscan will display estimates that are <30 in-tab for ethnic standard demos along with the minimum in-tab exception footnote.
To select demos:
1 Click the demo link in the parameter pane.
2 Choose gender and an age range in the Available box.
3 Click checkboxes to change ethnicity settings.
The default is All. Click the All checkbox to clear it and select other ethnicity combinations. If you limit the ethnicity and there aren't enough respondents Tapscan will alert you with a message.
4 Click the 
arrow to move the demo to the Selected box.
5 Optionally, save your selection(s) as a favorite:
• Type a name to represent all the items you chose.
You can use letters, numbers or special characters from the keyboard in the name.
• Click Save.
The name for the group appears in the Favorites box at the top of the window. You can select a favorite name the next time to finish with one click.
6 Click OK.
7 Click 
in the parameter pane to update the page.
Related topics...